Sega‘s approach to licensing its classic hardware brands has become increasingly creative in recent years, and the latest collaboration might make you briefly consider your home office budget. The company has partnered with workspace furniture brand Branch to produce a line of officially licensed ergonomic desk chairs themed around three of its most beloved properties: Sonic the Hedgehog, the Sega Genesis, and the Dreamcast.
Each chair is built on Branch’s Ergonomic Chair Pro platform, which comes with 14 points of adjustment, 5D armrests with full width, height, pad width, depth, and pivot control, height and depth-adjustable lumbar support, and an included headrest. A taller gas cylinder is available for anyone over 5’11”, and the chairs are rated to BIFMA commercial-grade standards supporting up to 275 lbs.
The design work is where things start to get really interesting. The Genesis chair leans on the console’s iconic black and red colorway, rendered in vegan leather, with the on/off switch markings reproduced on one of the caster wheels. The Dreamcast version is the most visually adventurous of the three, with a light gray body, bright orange accents matching the original console’s logo, and the four ABXY button colors recreated across the caster wheels. The Sonic chair takes a different material approach, using performance mesh (gotta go fast) rather than vegan leather, with Sonic’s logo appearing on one wheel and the remaining four finished in bright red.
Pricing starts at $529 for the Sonic mesh variant and $629 for the Genesis and Dreamcast leather versions. All three Sega chairs are available now through Branch’s website, though only to US customers, so anyone outside that market will need to look elsewhere for their Dreamcast-branded seating needs.
Source: Retro Dodo
